 It is the wish of all service and product providers to understand and predict consumer behavior. Creascience bridges R&D and market by implementing innovative methods to optimize the quality of your products while integrating consumer needs. Creascience provides a range of services from the planning, the analysis to the reporting of consumer tests or the scientific evaluation of new prototypes, new formulations.
Quantitative Methods for Market Research
- Developing efficient designs for consumer tests
- Positioning your products in a competitive way with the help of multivariate mapping technique: Preference Mapping
- Identification of consumer segments that exhibit comparable preferences
- Survey methodology
- Data analysis and reporting
|
